Digital Media

Curriculum



Write your story, sketch your designs, and illustrate the possibilities. Shoot footage, animate characters, edit your movie, add special effects, and deliver it to the world on your own website.

When you learn all of the Digital Media tools, the creative possibilities are endless.

VMCAD’s Digital Media Program is designed for you to be able to do it all. Whether it’s creating and directing your own short film, music video, commercial, 3-D animation or website, we want to help your dreams come true.

 

Greenscreen Production Set

We thought long and hard and decided you don’t want to spend a lot of time and money studying just one small aspect of the digital media industry. And who knows, what you want to study now may change in ten years, and we want you to be equipped to handle anything that comes your way.

 

Our 24-month program will teach you video production, 3-D animation, and advanced web design plus all the basics you will need to get started. This makes you more marketable, which to us means better jobs in a shorter time.

 

Our courses aren’t your average boring lecture classes, that would make us just like everyone else. Here you’ll work in our studio getting real hands-on training in all the technical and creative aspects of the digital media industries.

As fun as it is to read books about this stuff, we think our students would much rather do it.


Program Outline


First Quarter

Explores the history of film, special effects, animation, computers, communications and the Internet. Students will examine the current role of digital media in the creative and communication industries and research issues involving digital media trends and evolving technologies.

Covers the fundamentals of math, including fractions, decimals, percentages, statistics, simple business and consumer math, simple geometry, and basic algebra. This course will develop the basic skills needed to excel in both business and technical studies.

Explores nine essay styles, reviews grammar and MLA fundamentals, and improves both verbal and written communication skills.

Covers the origins of color, color consistency, means of expression, formal qualities, color qualities, color temperatures, color perspective, composition, and psychological interpretation.

Second Quarter

Covers techniques for developing original ideas for digital media projects, including short story, animation, and commercial genres. By studying various story structures and creative development processes, students will learn all aspects of storytelling including targeting audiences, story and character development, script writing and pitching ideas.

Prerequisite: X040

Provides an understanding of composition, design, art, basic color and graphics through a study of various artistic styles and their effects throughout history. These theories are applied through the use of Adobe® Photoshop® as well as Adobe® Illustrator® for images manipulation and creation for digital applications. Students will learn both fundamental and advanced tools and techniques.

Prerequisites: BDM110

Teaches the fundamentals in pre-production design for digital media projects. Students will learn how to develop cinematic sequences, understand shot language, frame composition, and how to communicate narrative concepts visually.

Prerequisite: Portfolio review or X050

Involves human skeletal analysis and descriptive drawing techniques, to describe and interpret the human form.

Prerequisites: G101

Revisits key concepts from English 1 and focuses on reading and discussing short stories, poetry and song, film, and a novella.



Third Quarter

Prerequisite: DM195

An introduction to Final Cut Pro by Apple, the industry-leading digital video editing software. Students will learn non-linear editing techniques, asset management, and editing tools including filters, transitions and motion control. Fundamental concepts of editing theory including narrative structure, continuity and juxtaposition will also be addressed.

Prerequisite: DM195

A foundation in creating clear, intuitive and well-thought-out web interfaces. This course combines the knowledge of Adobe® Photoshop® with the theories of web usability and logical interface creation. This course explores interface design principles for the web relating to usability, visualization and functionality constructs. Students will design their sites with attention to movement, balance, emphasis and unity. An overview of HTML and CSS will be given in preparation for their next course.

Prerequisite: DM195

An introduction to Adobe® Flash®, the industry standard tool for creating dynamic multimedia applications. Students will learn fundamental object design, construction, animation and interactive development techniques.

Analyzes artistic development in architecture, sculpture, and painting from the Prehistoric era to the Gothic period.

Can be taken in lieu of History of Art I (G160)

Covers the Patriarchs and Major and Minor Prophets from Genesis to Malachi and their historical context.

Prerequisite: B128

A further exploration of drawing techniques that focuses on the human muscular form as a mechanical device. The course focuses on overall muscular definition and analysis, to understand the complexity of the human form.

 

 

Prerequisite: DM115 Photoshop for Digital Video

This course introduces students to Apple™ Motion, a motion graphics and visual effects design program.  Beginning with the basics of animation, typography, and digital effects, students will build motion projects within time-based digital environments. Students will gain a solid understanding of the application of motion graphics for broadcast animation production, compositing, and special effects.

Fourth Quarter

Prerequisite: DM195

An introduction to Adobe® After Effects®; a motion graphics and visual effects design software program. This course emphasizes design beginning with the basics of animation, typography, and digital effects. Students will build motion projects within timeline-based digital environments. In this course, students gain a thorough understanding of input/output techniques, special effects and image compositing.

Prerequisite: DM120

A continuation web design knowledge and apply functionality using HTML and CSS. Websites will be built according to web standards with attention to interface functionality and accessibility. Students will learn to use Adobe® Dreamweaver® and Flash® to develop dynamic web content. Students will conceptualize, design, develop and maintain their own interactive multimedia web sites. (An introduction to JavaScript will be given in preparation for their next course.

An introductory course in the applications and use of the advanced digital camera. The student will examine and study the technical workings of the DSLR digital camera and apply this knowledge to achieve a self understanding and confident direction in digital photography. Students will be working in teams on projects that will lead to successful picture taking. This team concept key will let the student work with any image in any mode and create a high level of self expertise and expression in learning the art of photography.

An introduction to the theory and practice of interpersonal communication, which focuses on learning and applying the skills needed to improve the quality of interpersonal communication and interpersonal relationships with a variety of people.

Analyzes artistic development in architecture, sculpture, and painting from the Early Renaissance to the Post Modern era.

Can be taken in lieu of History of Art II (G161)

Covers the writers of the New Testament and their historical context and the teachings of Jesus Christ.



Fifth Quarter

Prerequisite: DM200, DM205

This course focuses on digital video filmmaking techniques for the creation of short films and documentaries. Students learn concepts of cinematography, including how to operate digital video cameras, direct talent, record sound, set-up basic lighting and fill roles for on-set production. Students will conclude the course by producing a digital short film.

Prerequisite: DM205

A further exploration of editing techniques using Apple Final Cut Pro. This project-based course features client work that will integrate multimedia content such as motion graphics,animated typography, and motion control animation within the digital video environment.

Prerequisite: DM195

An introduction to the basic concepts of creating 3-dimensional objects using a variety of modeling techniques. Using Autodesk™ Maya, students will learn how to conceptualize, model, texture and light 3D scenes.

Prerequisite: DM130

This course introduces students to the art of character animation using Adobe® Flash®. Students will study story development, character design, pre-production visualization, animation principles, cinematic techniques Flash’s animation tools.

An introduction to principles of business, corporate structures, terminology, and an overview of the practical aspects of entrepreneurship including branding, advertising, marketing, public relations, and operations.

Sixth Quarter

Prerequisites: DM212

An overview of studio lighting techniques within the context of digital video production. Students will learn both in-studio techniques and on-location lighting strategies. Students will also learn the green screen video process and will conclude this course by producing a multi-layered digital composite.

 

Prerequisites: DM121

Offers in-depth instruction in Adobe® After Effects®. Students will learn 3D applications, building compositions using lights and will further their understanding in compression and delivery methods using Adobe After Effects.

 

Prerequisites: DM195, DM300

Explores the concepts of 3D animation using Autodesk™ Maya by creating animated objects, hierarchical motion systems and character animations. Key framing, camera animation and the application of animation principles are emphasized.

Takes a psychological approach to explore classic and current trends in organizational communication and human relations in the work environment.

An overview of the American legal system and basic laws that apply to contract sales, copyright and trademark, negotiations, product liability, and setting up a business.



Seventh Quarter


Prerequisite: DM205

An introduction to audio equipment and sound production software in order to enhance digital media projects. Projects include a podcast production, music scoring and mixing for video, and creating original sound effects tracks.

Prerequisite: DM130

Provides students with an introduction to ActionScript, the embedded programming language used in Adobe® Flash®. Students will learn ActionScript to create dynamic, interactive design projects that include media players, games and custom video playback controls.

Prerequisite: DM211

This course covers a variety of compression strategies needed for preparing digital video for numerous content distribution formats, including Broadcast, Flash, DVD, Blu-Ray and web. Students will understand the broad applications of compressed digital video as an increasingly integral part of visual communications industry.

Examines the basic concepts of the economy and their applications to problems and policies.   Concepts include supply and demand, market and prices, income distribution, allocation of resources, contemporary economic issues, and personal finance.


An intensive business course to assist artists of all disciplines interested in developing arts-based businesses. This course covers topics that impact an entrepreneur’s daily operations including identifying and developing their personal brand, developing strategies for communicating with their target market, identifying a variety of tools for protecting their work legally, raising capital, and accounting.

Eighth Quarter


Prerequisite: DM211, DM216

A comprehensive where students conceptualize, design, and produce an independent Capstone Projects by applying the skills and techniques acquired throughout the Digital Media program.

Prerequisite: DM270, DM216

This capstone course teaches students how to prepare their body of work for professional multimedia presentations, optimize content for distribution through various digital media formats and design packaging collateral for digital media projects.