Design is all around us and affects our choices in the products we purchase which includes apparel and cosmetics. Fashion is a billion dollar global industry and Fashion Merchandisers are the key players in the fashion industry.  From product development through purchasing and final sales, Fashion Merchandisers' keen sense of business and eye for fashion keep the industry moving rapidly.

Virginia Marti College Fashion Merchandising students will research and analyze trends in fashion, learn about business and consumer behaviors, learn how to develop and procure products, and learn ways to promote and market goods that meet the needs of today's consumer society.

This program is for the student interested in the business aspects of the retail fashion industry. Fashion Merchandising involves many positions including sales promoters, store operators, buyers, department managers, fashion coordinators, display and sales efforts, resale, import/export, and mail order business. All work in the fashion marketplace, with the ultimate goal of meeting the needs of the consumer, will be studied.